Paul Bennett

Paul Bennett


Consultant // Advisor // NED

Helping marketers transform digital through smarter use of first-party data and privacy-first technology

+44 (0)7871 877000

© 2024 Paul Bennett. All rights reserved

Paul Bennett


30+ years experience across the creative and media industry (F IDM, FCIM), and an in-depth knowledge of digital, technology and data ~ advising major brands like Samsung, Stellantis, Reckitt, H&M, Travis Perkins, Ella’s Kitchen, and scale-up SaaS businesses like Liberty Hive.Principal Consultant (Solutions Architecture) for PM Dragonfly ~ a collective of AdTech experts harnessing the power of Google Tech to help enterprises excel in the Platform World.Founder of 1PD Consulting ~ a side hustle, helping associates through the cookieless transition with independent consulting @1pdconsulting.Board Advisory / Consulting engagements include: digital maturity auditing & acceleration programmes privacy-first solution architecture (cookieless prep) customer data strategy (1PD commercialisation) data-driven marketing automation (Cloud AI) testing frameworks & effectiveness measurement


My business philosophy is AND not OR: Compliance AND Performance; Data AND Creativity; Technology AND Privacy.I work for marketers that need expertise to help them deliver superior value from their data & tech, whilst navigating the ever-changing digital landscape.Hire me for: Engagements: Fixed term or Project-based Retained: Leadership Support Advisory: Non-Executive Speaking: Industry or Closed Events Training: Programmes or One-Off Workshops


If you have a marketing data and/or tech challenge, please get in touch.Alternatively, use my Calendly page.

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